LA Photo Party — Performance Deck

Google Ads

June 1 - 30, 2026

Spend

$1,596.77

Clicks

782

Impressions

43,957

Leads

Calls

Total Conv.

CTR

1.78%

CPC

$2.04

CPA

$20.74

Campaign	Spend	Clicks	Impr.	Leads	Calls	Conv.	CPA
Sales-Performance Max-1	$330.04	234	12,954	14	4	18	$17.91
Sports Activations \| PMax	$303.67	99	17,091	3	1	4	$75.92
Event Services	$287.82	134	1,302	2	3	5	$57.56
PPU/PBU, Search	$177.31	29	426	1	0	1	$177.31
Software Ads \|\| M.M.	$134.28	62	1,045	2	0	2	$67.14
Search \| Sports Activations	$119.52	31	677	1	0	1	$119.52
PMax \|\| Products \|\| M.M.	$117.98	87	6,897	15	0	15	$8.10
PMAX CAMPAIGN \| CASA	$65.57	59	2,750	27	0	27	$2.43
Photobooth, Search	$24.72	22	242	2	1	3	$8.24
Search \|\| M.M.	$24.22	15	477	0	0	0	-
SEARCH CAMPAIGN \| CASA	$11.64	10	96	1	0	1	$11.64
Total	$1,596.77	782	43,957	68	9	77	$20.74

Meta Ads

June 1 - 30, 2026

Spend

$2,009.71

Clicks

8,020

Impressions

207,849

Leads

Reach

126,802

CTR

3.86%

CPC

$0.25

CPL

$91.35

CPM

$9.67

Campaign	Spend	Clicks	Impr.	Leads	CTR	CPC	CPL
Products Traffic Campaign	$904.22	5,654	121,239	7	4.66%	$0.16	$129.17
Software Sales Campaign	$608.14	740	45,393	14	1.63%	$0.82	$43.44
Sports Activation \| Traffic [FIFA]	$305.08	1,037	26,239	1	3.95%	$0.29	$305.08
Sports Activation \| Traffic	$192.27	589	14,978	0	3.93%	$0.33	-
Total	$2,009.71	8,020	207,849	22	3.86%	$0.25	$91.35

Bing / Microsoft Ads

June 1 - 30, 2026

Bing Ads data for June-only is currently unavailable due to an expired API token. The full June 1 - July 31 Bing performance is available in the combined period deck. We are working on restoring the connection for the next reporting cycle.

Performance Deep Dive

Top Performing Keywords & Creatives

Google Ads Top Keywords

June 1 - 30, 2026 | Sorted by Spend

Keyword	Match	Clicks	Impr.	CTR	CPC	Spend
booth software	Broad	27	393	6.87%	$6.04	$163.06
photo booth packages	Broad	17	459	3.70%	$5.44	$92.52
360 photo booth event	Phrase	26	454	5.73%	$3.43	$89.18
la photo party	Exact	80	214	37.38%	$1.10	$87.94
ai photo booth	Broad	10	228	4.39%	$4.11	$41.14
event photo booth platform	Phrase	11	148	7.43%	$3.10	$34.09
la photo party	Phrase	27	177	15.25%	$1.12	$30.31
photo booth rental los angeles	Phrase	9	102	8.82%	$2.50	$22.52
photo booth corporate events	Phrase	3	131	2.29%	$7.30	$21.90
photo mosaic software	Phrase	8	117	6.84%	$2.27	$18.15

SEO Performance

Organic Search Rankings (laphotoparty.com)

SEO rankings are carried over from the full-period deck. Organic search drove 4 verified deals worth $22,000 in July (see July deck for details). Rankings data reflects the latest SEMrush snapshot and applies to both June and July.